UX Exploration
We systematically search for new opportunities for the (further) development of your products and services by examining the everyday life of your target group.
We systematically search for new opportunities for the (further) development of your products and services by examining the everyday life of your target group.
In-Depth-Interviews (IDIs)
Discover the invisible drivers of user behavior: our in-depth interviews uncover latent needs and emotional insights of your target group. With valid methods and well-founded analyses, you receive clear recommendations for action that precisely align your product strategies and sustainably promote your business success.
Group discussions
Gain deeper insights into your target group: professionally moderated group discussions help you discover collective opinions, individual differences and innovative ideas. Use the dynamics of the group to gain valuable insights that will make your product development customized and successful.
Personas
Align design concepts precisely with user needs: With vivid, practical personas, you can foster a deeper understanding of your target group in your team. Our customized and data-based profiles help you avoid missteps and improve the user experience in a targeted way – for greater customer satisfaction and sustainable success.
Customer Journey Mapping
Create consistent user experiences: We use customer journey mapping to analyze your touchpoints, identify weak points and optimize key moments. Find out how you can better meet expectations, reduce bounce rates and increase customer satisfaction – for a seamless and compelling customer experience.
UX Communities
Accelerate your product development with continuous user feedback: Our UX Community enables you to flexibly test ideas and prototypes with an exclusive user pool. Benefit from rapid feedback, deep insights and user-centered development – for better products and more efficient processes.
Melanie Kröger
UX Research Manager
Dr. Leonie Nowack
Senior UX Researcher
Michelle Baumbach
UX Research Manager
Florian Tress
Senior UX Researcher
THERE IS NO GROWTH WITHOUT CHANGE
We help companies reach a new level.
Because we take a bad UX personally.
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